British Airways: Be Part Of The London 2012 Social Symphony

by Continental Club on July 30, 2012

There may be five million bicycles in Beijing but, in 2008, there were only one million more Twitter users than that worldwide. As London 2012 gets into full-swing though, 140 million people are now registered to tweet, and 100 million Facebook users in 2008 have ‘liked’ another 800 million of their ‘friends’ into joining.

London 2012 airline partner British Airways is hoping to get as many Team GB supporters as possible posting their support across all their favourite social media platforms, building on the age-old concept of ‘Home Advantage’.

And, to see just how loud those cheers from the virtual stands are, BA is converting every message with the #HomeAdvantage hashtag into a note in a constantly-changing piece of music – the Social Symphony.

To listen to today’s, and every day of the Olympic’s composition, click here.

You can then post your own message of support to your Facebook, Twitter, MySpace, Google+ or other account, followed by #HomeAdvantage and mentioning @TeamGB, @ParalympicsGB and @London2012.

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