Virgin Atlantic: Seat Plus To Offer Economy Passengers More Room

by Continental Club on November 22, 2012

Several airlines already offer their passengers the opportunity to ‘block’ seats next to them on flights. The majority of those that do (and advertise it) are shorthaul operators, with Air New Zealand’s SkyCouch being an almost unique longhaul example –  until now.

In launching its ‘Seat Plus’ product, Virgin Atlantic becomes the biggest intercontinental carrier to actively promote the option for its customers.

The opportunity to block an adjacent seat is not yet available to purchase online, but can be requested by telephone up to 72 hours prior to departure, with prices starting from £99.

It remains to be seen whether the new facility will impact on bookings in Premium Economy, and how the carrier will cope with situations when disruption or oversales put pressure on all available seats. It’ll also be interesting to see how passengers who have paid for an extra seat will react if they board what turns out to be an already quiet flight with plenty of empty places!

For full details on Seat Plus, visit virgin-atlantic.co.uk.

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